This privacy policy ("Policy") describes how ToddlePass ("we", "us" or "our") collect, use and share personal information of consumer users of this website, (the "Site"). This Policy also applies to any of our other websites that post this Policy. This Policy does not apply to any third-party websites, services or applications, even if they are accessible through the Site or our other websites. By using the Site, you consent to our Privacy Policy.

What we Collect

Information You Give Us. We may collect your information such as your name, postal address, email address, phone number, username, password, information about your children, including their name and birthdate, and credit card information to maintain your subscription if you sign up for ToddlePass' subscription services, as well as other information you directly give us on our Site.

Information We Get From Others. We may get information about you from other sources. We may add this to information we get from this Site. By signing in to the Site using Facebook Connect, you are authorising ToddlePass to collect, store, and use, in accordance with this Privacy Policy, any and all information that you agreed that Facebook, Inc. ("Facebook") could provide to ToddlePass through Facebook's Application Programming Interface ("API"). Such information may include, without limitation, your first and last name, Facebook username, Facebook profile picture, unique Facebook identifier and access token, and e-mail address.

Information Automatically Collected. We automatically log information about you and your devices (e.g., mobile, computer, laptop, tablet) and how you use our Site and services. For example, when visiting our Site, we log your computer operating system type, browser type, browser language, browser history, pages you viewed, how long you spent on a page, access times and information about your use of and actions on our Site.

Cookies. We may log information using "cookies." Cookies are small data files stored on your hard drive by a website. We may use both session Cookies (which expire once you close your web browser) and persistent Cookies (which stay on your computer until you delete them) to provide you with a more personal and interactive experience on our Site. This type of information is collected to make the Site more useful to you and to tailor the experience with us to meet your special interests and needs.

Pixels. We may also use "pixel tags," "web beacons," "clear GIFs" or similar technologies (individually or collectively "Pixel Tag") in connection with our website to collect usage data and to collect anonymous, non-personal information about your use of our website and our website’s partners and advertisers, and your use of emails, promotions or newsletters we send to you. Pixel Tags are tiny graphic image files imbedded in a web page or email that provide a presence on the web page or email and send back to its home server information from the user’s browser. The information collected by Pixel Tags allows us (i) to statistically monitor how many people are using our website and have opened our emails and promotions and (ii) to determine the effectiveness of marketing, advertising and promotional campaigns.

Use of personal information

We use your personal information as follows:

  • We use your personal information to operate, maintain, personalise for you, and improve our sites, products, and services.
  • We use your personal information to respond to comments and questions and provide customer service.
  • We use your personal information to send information including confirmations, invoices, technical notices, updates, security alerts, and support and administrative messages.
  • We use your personal information to communicate about promotions, upcoming events, and other news about products and services offered by us and our selected partners.
  • We use your personal information to link or combine user information with other personal information.
  • We use your personal information to protect, investigate, and deter against fraudulent, unauthorised, or illegal activity.
  • We use your personal information to provide and deliver products and services customers request.
  • When you make a booking, we use your and your child's personal information to inform the applicable Activity Provider partner (as defined in the Terms of Use) so it can communicate with you regarding the class you reserved and send you other communication that may be of interest to you such as marketing offers.
Sharing of personal information

We may share personal information as follows:

  • We may share personal information with your consent. For example, you may let us share personal information with others for their own marketing uses. Those uses will be subject to their privacy policies.
  • We may share personal information when we do a business deal, or negotiate a business deal, involving the sale or transfer of all or a part of our business or assets. These deals can include any merger, financing, acquisition, or bankruptcy transaction or proceeding.
  • We may disclose your personal information we collect to service providers and companies that perform marketing and analytics services on our behalf.
  • We may share personal information for legal, protection, and safety purposes.
  • We may share information to comply with laws.
  • We may share information to respond to lawful requests and legal processes.
  • We may share information to protect the rights and property of ToddlePass, our agents, customers, and others. This includes enforcing our agreements, policies, and terms of use.
  • We may share information in an emergency. This includes protecting the safety of our employees and agents, our customers, or any person.
  • We may share information with those who need it to do work for us, such as service providers that work with us to help us administer and provide the Site and related services to you.
  • We may also share aggregated and/or anonymised data with others for their own uses.

We do not authorize these third parties to use your information for purposes other than for which it has been provided, and do not authorize these third parties to disclose that information to unauthorized parties. We require these third parties to maintain appropriate security to protect your information from unauthorized access or processing.

We do not share your information with third parties other than as described above.

By visiting or using our Sites or otherwise providing us with your information, you consent to this transfer of your information.

Security of your information

ToddlePass takes commercially-reasonable technical, administrative, and physical security measures designed to protect your information from loss, misuse, unauthorized access, disclosure, alteration, and destruction.

When your credit or debit card account information is being transmitted to our Site or through our Site, it will be protected by cryptographic protocols. To be clear, ToddlePass does not itself store your credit or debit card account information, and we do not have direct control over or responsibility for your credit or debit card account information. We use third party payment processors that are the controllers of your credit card information. Our contracts with third parties that receive your credit or debit card account information require them to keep it secure and confidential.

Nonetheless, we cannot guarantee that transmissions of your credit or debit card account information or your other information will always be secure or that unauthorized third parties will never be able to defeat the security measures taken by ToddlePass or our third-party Activity service providers. Except to the extent that liability cannot be excluded or limited due to applicable law, we assume no liability or responsibility for disclosure of your information due to errors in transmission, unauthorized third-party access, or other causes beyond our control. You play an important role in keeping your information secure. You should not share your user name, password, or other security information for your ToddlePass account with anyone. If we receive instructions using your user name and password, we will consider that you have authorized the instructions. If you have reason to believe that your interaction with us is no longer secure (e.g., if you feel that the security of the account you might have with us has been compromised), please contact us immediately as detailed in the Contact Information section, below.

Information choices and changes

Our marketing emails tell you how to "opt-out." If you opt out, we may still send you non-marketing emails. Non-marketing emails include emails about your accounts and our business dealings with you.

You may send requests about personal information to our Contact Information below. You can request to change contact choices, opt-out of our sharing with others, and update your personal information.

You can typically remove and reject cookies from our Site with your browser settings. Many browsers are set to accept cookies until you change your settings. If you remove or reject our cookies, it could affect how our Site works for you.

Terms of Service

Please also visit our Terms of Service section establishing the use, disclaimers, and limitations of liability governing the use of our website.

Contact information

We welcome your comments or questions about this privacy policy at You may also contact us at our address:

21 Hatton House, 81 Hartfield Road
London, SW19 3ES
United Kingdom

Changes to this privacy policy

We may change this privacy policy. If we make any changes, we will change the Last Updated date above.